Live Q&A: How Super Bowl Bets Pushed Prediction Markets Mainstream

From Super Bowl prop bets to political forecasts, prediction markets are having a breakout moment. Once a niche corner of online betting, they are now drawing record volumes and blurring the line between sports fandom, finance and forecasting. Bloomberg’s Anna Irrera speaks with reporters Justina Lee, Ira Boudway and Emily Nicolle to unpack its rapid global rise in a Live Q&A on Wednesday, February 4 at 10 a.m. ET. While anyone can listen, Bloomberg digital subscribers and Terminal clients have the exclusive opportunity to ask our team questions to answer in real-time. This conversation will be recorded and made available.