Family Offices’ New Playbook for Direct Investing

Hello and welcome to the latest edition of Family Office Focus, our monthly newsletter for Wealth subscribers that gathers our recent scoops, analyses and features on family capital all in one place. It’s Devon Pendleton writing you from New York, and today, I’m bringing you some exclusive insights from a roundtable I moderated along with my team leader Kristine Owram last month that was all about direct investing.

It’s no secret that family offices are hunting with increasing fervor for direct deals — we’ve touched on it before and it’s been a bullet-point takeaway from nearly every bank-issued family office report published in the past six months. But the how and why of going about it are an evolving strategy, as varied as families themselves, and rife with promise as well as minefields.