California Edition

'We Couldn't Sell for $1': How the Doom Loop Became a Boom

Real estate investors are betting that a combination of business-friendly government and booming AI companies will propel demand for desk space.

The 50 1st St site in San Francisco

Photographer: Poppy Lynch/Bloomberg

Welcome to Bloomberg’s California Edition—covering all the events shaping one of the world’s biggest economies and its global influence. This week, John Gittelsohn joins us with a dispatch on San Francisco’s switch to a nascent office boom from a bust loop. Sign up here if you’re not already on the list.


Real estate investors are finding bargains in San Francisco and pouring capital into new construction. They’re betting that a combination of a business-friendly City Hall and booming AI companies like Anthropic and OpenAI are propelling a new wave of demand for desk space in the city that was, until recently, the poster child for the urban doom loop.