Tech In Depth

Amazon Supersizes Its Brick-and-Mortar Ambitions in Chicago

The e-commerce leader is broadening its contact with consumers.
Amazon signage during the 2026 CES event in Las Vegas.Photographer: Bridget Bennett/Bloomberg
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Welcome to Tech In Depth, our daily newsletter about the business of tech from Bloomberg’s journalists around the world. Today, Spencer Soper delves into Amazon’s real-world retail ambitions.

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