Target Has a Lot to Prove This Black Friday
The retailer aims to recover its reputation for the “hottest, new, greatest” amid a boycott.
Target in Times Square in New York City.
Photographer: Gary Hershorn/Getty Images
Today’s the traditional kickoff to the holiday shopping season in the US, and you can follow Bloomberg News for Black Friday updates throughout the afternoon. For the almost 2,000 Target stores, this is a season of transition, with a new chief executive officer waiting in the wings. Jaewon Kang and Devin Leonard, who recently wrote a feature story about the company for Bloomberg Businessweek, write in the newsletter today about some of the ways the company is looking to improve shoppers’ experiences. Plus: A new episode of the Everybody’s Business podcast is live now.
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