How to Make the Impossible Possible

Fixing health care, tackling inequality, saving the planet—and more.

Photographs by Carlotta Cardana (2); Jules Davies (1); Francesca Jones (2); Natalie Keyssar (2); McBride Sisters Wine (2); Wayne Lawrence (1); Jared Soares (7). Illustrations by C. W. Moss.

Hi, Rebecca here. You might assume that many CEOs are just out to make a quick buck, despite what they say, and that supposed philanthropists who promote dubious altruistic causes while seeming to forget about their day job—we’re looking at you, Sam Bankman-Fried—are bad omens for good business.

Which makes Bloomberg Businessweek’s ninth-annual Good Business issue all the more important and timely. One of the things the magazine’s team kept in mind as we worked on the issue is that leaders—especially in business—remain uniquely positioned to do some remarkably positive work for society, even though capitalism hasn’t always prioritized anything beyond the bottom line. Here are a few of the people, companies and communities we thought deserved some attention: