
Jonathan and Drew Scott.
Photographer: Maggie Shannon for Bloomberg BusinessweekThe Property Brothers Say Hold Off on the Big Home Renovation in 2025
Jonathan and Drew Scott turned reality TV into a business empire—and they’re concerned about what Trump’s tariffs will do to home construction.
“I’m not trash-talking designers, but there are some people out there that all they want is a certain look. They’ll force it on everybody,” says Drew Scott, half of the duo that essentially initiated the booming era of home-renovation entertainment. Drew, who’s energetically affable, Canadian and clearly OK with a little trash-talking, won’t name names, but the oblique snub could certainly apply to those other home-reno-tainment moguls (ahem, Magnolia Network’s Chip and Joanna Gaines) who’ve practically overhauled entire towns in farmhouse chic.
Drew and his twin brother, Jonathan, tend to be less dogmatic. They’re in their sprawling Los Angeles warehouse where they store the furniture and decor they’ve used to stage almost 600 home reveals on their dozens of HGTV shows—most notably, the network’s crown jewel, Property Brothers, on which real estate agent Drew finds homes to rehab and contractor Jonathan oversees the renovations. Millions of people have binged all 14 seasons (the show ended in 2019) and its three spinoffs, with fans including Michelle Obama, Serena Williams and Cher—the latter two even DM’d the Scotts to express their admiration.
