Businessweek
Independent Watchmakers Surge as Rolex, Patek Remain Unattainable
Horologer Ming is just one of the many brands that’s getting a moment in the sun among collectors who are frustrated with the big brands’ prices and availability—and who are discovering the quality of the small shops.
Illustration: Evan M. Cohen
Inside a sprawling white tent that garnished the grounds of Geneva’s posh La Réserve hotel in November, the hammer came down on a most remarkable watch.
The Ming 17.06 “Copper” was sandwiched on the Phillips auction block between gold Patek Philippe perpetual calendars, rare “Paul Newman” Rolex Daytonas and flashy Audemars Piguet “Jumbo” Royal Oaks. It was remarkable not only for its uniqueness but for being there at all.