Better Managing Carbon With Better Measures: ESG Currents
Better Managing Carbon With Better Measures
ESG Currents
The Greenhouse Gas Protocol has become the de-facto market standard for measuring and reporting carbon emissions. But does its focus on enterprise-wide reporting really lead to optimal decision making? Carbon Measures, a coalition of industrial firms is developing a new framework for product-level carbon accounting. On this week's episode of ESG Currents, Bloomberg Intelligence Senior ESG Analyst Rob Du Boff speaks with Amy Brachio, CEO of Carbon Measures, to discuss why product-level intensity standards may help better manage business decisions for the climate transition. This Episode was recorded on April 9.
Apr 15, 2026