Olympic Ticket Sales Soar for LA28, Leaving Some Fans Priced Out
The Los Angeles Memorial Coliseum, right, and the under-construction Lucas Museum of Narrative Art, left, in Exposition Park in March.
Photographer: Mario Tama/Getty Images
Early ticket sales for the 2028 Los Angeles Olympics are surging, but prices exceeding $1,000 for top events are testing how much fans are willing to pay.
First-week sales have outpaced those of every previous Olympics, organizers say, with hundreds of thousands of Southern Californians securing seats during a local-priority round. On Thursday, sales opened to the first wave of global buyers through a random draw, with the purchase window running through April 19.