Consumer

Nike CEO Blows Off Steam With Staff Over Stalled Turnaround

Nike Chief Executive Officer Elliott Hill

Photographer: Francesca Volpi/Bloomberg

After Nike Inc. announced a disappointing forecast for the year ahead, sending the company’s shares tumbling, Chief Executive Officer Elliott Hill convened the staff as he does after every earnings. This time, he had frustrations to air.

“I’m so tired, and I know you are too, of talking about fixing this business,” Hill said during the all-hands meeting Tuesday, according to a recording reviewed by Bloomberg News. “I want to move to inspiring and driving growth and having fun.”