Lilly’s Obesity Pill Gets US Approval in Challenge to Novo

The Eli Lilly & Co. logo.

Photographer: Ore Huiying/Bloomberg

Eli Lilly & Co.’s weight-loss pill won US approval, ratcheting up pressure on Novo Nordisk A/S, which launched an obesity pill earlier this year.

Lilly’s once-daily pill, called Foundayo, was approved to help people shed pounds or maintain previous weight loss, the US Food and Drug Administration said in a statementBloomberg Terminal.