Musk’s xAI ‘Doubling Down’ on AI Videos After OpenAI Nixes Sora

Elon Musk said his artificial intelligence company, xAI, plans to upgrade its AI video generator, seizing on an opening left by rival OpenAI’s decision this week to discontinue its Sora product.

“The next Grok Imagine release will be epic,” Musk said in a social media post, referring to xAI’s video creation product. “We are doubling down.” Musk also shared a series of AI-generated videos made with the Grok chatbot on Wednesday.