Sports
Kalshi Rides March Madness to New Record Despite NCAA Objections
Action during the St. John's Red Storm and Kansas Jayhawks game during the 2026 NCAA Men's Basketball Tournament at Viejas Arena in San Diego on March 22.
Photographer: Sean M. Haffey/Getty ImagesThe National Collegiate Athletic Association has pushed to shut down betting on college sports on prediction markets like Kalshi.
Instead, Kalshi has turned college basketball’s marquee tournament, March Madness, into the most popular category on the platform.