Trustpilot Eyes E-Commerce Deals, Targets Margin Gain on AI Boom

Trustpilot Group Plc is considering partnerships with big e-commerce companies and expects margins to double by 2030 as it seeks to capitalize on the growing popularity of artificial intelligence models.

“If you imagine AI agents are out there doing the shopping, they want to know as much as possible about different businesses, and the best AI agents will be the ones that use the kind of data that Trustpilot has,” Chief Executive Officer Adrian Blair said in an interview. “What we’d like to do is partner with major players in e-commerce to make best use of this data.”