Tennis Channel Added to Amazon as Part of Broader Streaming Push

Tennis Channel signage at the Fayez Sarofim & Co. U.S. Men’s Clay Court Championship at River Oaks Country Club  in Houston.Photographer: Aaron M. Sprecher/Getty Images

The Tennis Channel is looking to take a bigger swing at the online TV market.

The company, owned by broadcaster Sinclair Inc., has started selling its streaming service on Amazon.com Inc.’s Prime Video Channels store, an initial step in an expansion that will include Roku Inc.’s premium subscriptions and other distributors.