Ford Hints at Robotaxis With Plans for Eyes-Off-Road Technology

Ford Motor Co. plans to debut technology in two years that will allow drivers to take their eyes off the road, which could lead the automaker into the emerging robotaxi business, according to a top executive.

Ford said Wednesday it will launch so-called Level 3 autonomy in 2028 on its Blue Cruise driver-assist feature that currently allows drivers to take their hands off the wheel, but requires them to keep their eyes on the road. The new version that allows drivers to look away will debut first on Ford’s forthcoming $30,000 all-electric small pickup truck platform, Doug Field, the automaker’s chief EV, digital and design officer, said in an interview.