The Show
On The Businessweek Show: What Audiences Actually Want to Watch
A TikTok influencer, the Property Brothers and The Simpsons’ Mike Reiss have some ideas.
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One of the strangest things about turning a magazine story into a television show is what that process does to an interview. Yanking an easygoing lunch chat or meandering phone call and pushing it into a room that’s full of cameras, lights and microphones inevitably transforms the rhythm of the conversation, the style of questions, the answers and even the profound implications of hellos and goodbyes.