Ten Ways to Improve Your Sleep Without a Tracking Device
Photographer: Ryan Jenq for Bloomberg Businessweek; Prop stylist: Laura Woolf
For a society obsessed with sleep, we sure are bad at it. Last year the market for sleep tracking devices was valued at $14.5 billion, and it’s projected to reach $61.2 billion by 2030. Yet in the US, a staggering 50% of the population is sleep-deprived. According to the most recent data from the Rand Corp., insufficient sleep has an estimated economic impact of more than $411 billion each year in the US alone.
Supporters of sleep trackers champion how easy they are to use. Real-time data, they say, can be a catalyst for behavioral change. But many experts are wary of trackers’ limitations. Wrist monitors, for example, are very good at identifying when you’re asleep versus awake, but they’re not especially effective at recognizing the stages of sleep. That’s because most trackers use sensors to monitor body movement and heart rate, unlike lab sleep studies that observe brain wave activity.
