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Universal Shares Soar as Music Giant Makes $53 Billion Debut

  • Shares of world’s biggest music company surge as much as 43%
  • Analysts see new revenue streams bolstering UMG’s sales
Photographer: Patrick Hertzog/AFP/Getty Images
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Universal Music Group BV shares soared in their stock market debut as investors seized the chance to own the dominant player in a resurgent music industry.

Spun off from French media company Vivendi SE, UMG hit the Amsterdam stock market with a value of 45.4 billion euros ($53.2 billion). The listing comes days after the U.S. recorded music sector reported strong sales growth driven by a surge in streaming audiences on platforms such as Spotify and Apple Music during the pandemic.