Small Business

This Newsstand Shows Why Urban Neighborhoods Will Bounce Back

New retail businesses in Seattle’s Capitol Hill and other commercial drags are a sign that cities aren’t dead.

Big Little News on Seattle’s East Pike Street.

Photographer: Meron Menghistab for Bloomberg Businessweek

The One Year, One Neighborhood series follows small businesses in the Pike/Pine corridor in Seattle, the first coronavirus hot spot in the U.S., to get a sense of what cities will look like as they reopen.

Big Little News opened its doors on East Pike Street in Seattle in early March. The postcard-size space is outfitted with wood shelves displaying more than 250 magazine titles. There’s also a case for cold drinks and a carefully curated selection of puzzles, coffee table books, snacks, and alcohol. “We wanted to be a place where you could walk in and have the high and the low,” says co-owner Joey Burgess. Customers might buy “an import fashion magazine,” he imagines, “and also grab a can of Yoo-hoo.”