Economics

In Thailand, a Free-Money Program Is Also a Data Experiment

The government is funneling assistance to the poor via cash cards—a convenient way to monitor spending despite privacy concerns.

Illustration: Michelle Kwon for Bloomberg Businessweek

Like many countries, Thailand is giving citizens cash transfers to help them ride out the coronavirus pandemic. But the military-backed government that rules the country is getting something potentially valuable in return: a huge volume of data on how millions of Thais spend their money.

Since 2017 Thailand has funneled assistance to its poorest citizens via so-called cash cards that are automatically loaded with a small amount of money each month. The cards are a more sophisticated version of the Electronic Benefit Transfer cards used to distribute food aid in the U.S., but linked to a much broader range of activities. While the government says the information is needed to formulate better policies, privacy advocates are concerned—not least because the number of Thais who use the cards, about 14 million, is set to climb as more people thrown out of work by the Covid-19 pandemic sign up for assistance.