The One

This Gargantuan Handbag Is Meant for a Modern-Day Mary Poppins

Deep space.

Marni’s 19-inch-long handbag, available now.
Photographer: Hannah Whitaker for Bloomberg Businessweek

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By Paula Knight

February 28, 2019 at 12:00 PM UTC

This article is part of the March 4, 2019 issue of businessweek.

Not so long ago, Balenciaga creative director Demna Gvasalia sent supersized, almost comically large handbags down the runway when the micro-bag still reigned supreme. Fast-forward to this season, and every big name is creating its own gargantuan carryall—emphasis on carrying it all. Designed for the modern-day Mary Poppins who wants to pack gym clothes, day-care supplies, and her notes for a portfolio review in one place, this 19-inch-long Marni handbag ($3,190) is a counterpoint to all those itsy-bitsy clutches.

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