Mahindra Chairman: Pininfarina Turnaround ‘Unfinished Story’
- Company now winning design contracts outside the auto segment
- Ford talks include areas from powertrains to electric vehicles
Photographer: Jacques Demarthon/AFP via Getty Images
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The revival of Pininfarina SpA, the iconic coach-builder famous for designing Ferrari sports cars, is ahead of schedule, though the turnaround is an “unfinished story,” said Anand Mahindra, chairman of the group that bought the Italian company three years ago.
Pininfarina, founded in 1930 by Battista “Pinin” Farina, is boosting profit and winning orders for clients inside and outside the car industry, including design contracts for a Sukhoi airliner and Princess yachts. It’s on track to present its PF Zero electric car at the Geneva auto show next year.