Hyperdrive

Once Enemies, GM and California Team Up in Push for Electric Cars

  • Company, state crossed swords for decades over emissions
  • Automaker helping fund advertising campaign for clean cars
GM President Dan Ammann talks about Honda’s $2.25 billion investment in the self-driving Cruise unit.Source: Bloomberg)
Lock
This article is for subscribers only.

General Motors Co., which for decades crossed swords with California officials over emissions standards, is now teaming up with the state to tout electric vehicles.

The automaker is part of a coalition of utilities, environmental groups and others working with the California Air Resources Board on an advertising campaign boosting public awareness of EVs.