Style

Hiking Chic: How Rugged Outdoor Gear Got Onto Fashion Runways

Whether you’re planning on camping this season, expect to at least look like you are.

Prada suede and nylon boots, $820; mrporter.com
Photographer: Jessica Pettway for Bloomberg Businessweek; Prop stylist: Kody Pangburn

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By Max Berlinger

April 10, 2018 at 11:15 AM UTC

This article is part of the April 16, 2018 issue of businessweek.

For his spring/summer 2018 collection for the French luxury label Lanvin, designer Lucas Ossendrijver blended his signature relaxed high fashion with items more typically seen on mountainsides: oversize utility shorts with cargo pockets and bungee cord fastenings, hiking pants tricked out with zippers and snaps, fleece jackets, sporty nylon anoraks, and garish, performance-inspired sneakers.

“Personally I like the idea of outdoors but just as an abstract fantasy to start designing,” Ossendrijver says. “I’m not at all into camping or hiking.” Instead, his idea was to create “hybrid” pieces that integrate classic suiting ideas such as a tailored blazer and matching pants with activewear.