The Swing-Tracking Technology to Reinvigorate Your Golf Game
The sensors from Arccos 360 are nearly invisible and fit in the top of each club.
Photographer: Will Anderson for Bloomberg Businessweek; Prop Stylist: Sophie Leng
Swing-tracking technology is a fast-growing segment of the golf-gear market, and Arccos Golf LLC, founded in 2012, has been on the forefront. Its GPS-based Arccos 360 system comes with 14 disc-like sensors that screw into the top of each club and then pair to your phone via Bluetooth. The app outlines a course map and provides a digital scorecard through the round. It details how far you’re hitting each shot and gives a color-coded breakdown—in real time—that pinpoints whether your driver or your pitching wedge was most responsible for that double bogey.
At $279, the Arccos 360 + Caddie bundle is an expensive swing tracker. Game Golf Live’s shot-tracking system, at $150, offers similar functionality, but it comes with a beeper-like contraption that attaches to your belt. Before each swing, you have to tap the device with the club and wait for a tone before continuing. The Golf Zepp 2 with 3D swing analysis, also $150, is less invasive: Its sensor attaches to the outside of your glove. But some golfers don’t like the feel of a gadget on their hand while playing.