Golf's New Stars Help Boost a $70 Billion Industry After Tiger

  • The sport drew 2.5 million new players last year after slump
  • Jordan Spieth and Rickie Fowler help fill void left by Woods

Why Apollo Is Making a $1.1 Billion Wager on Golf

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When the career of Tiger Woods began to decline in 2009, he took the fortunes of the golf industry down with him.

The sport’s appeal faded among the millennial generation, and the industry found itself with too many greens and not enough players. It hit bottom in the past seven years: Hundreds of courses closed, millions of people left the sport, and bankruptcies rippled through the $70 billion golf world.