Five Executives on How They Unplug

Digital detox tips from people who know.
Illustration: Brandon Celi

We asked plugged-in people how they unplug. Only one threw his phone into the ocean.

“My family has been going to a lake cabin around the Fourth of July for almost 20 years. We don’t have cell reception except at the top of a huge hill. One year I was pitching a large client and needed to participate in a conference call, so I went to the top of the hill and had hourslong conversations in 95-degree heat, with mosquitoes, biting horseflies, cicadas buzzing, sweat coming out of everywhere, and red-winged blackbirds divebombing me. Now if I really have to be online, I drive into town and find a truck stop that has Wi-Fi.”
Todd LaBeau
Senior vice president for digital marketing and social media, Lindsay, Stone & Briggs