Deals
Hasbro, Mattel Said to Have Held Talks About Possible Merger
- Toymakers have been in on-and-off-again deal discussions
- Deal would bring together owners of Barbie, G.I. Joe brands
Why Hasbro and Mattel Are Considering Merging
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Mattel Inc. and Hasbro Inc. have held talks about merging two of the world’s biggest toy companies, according to people familiar with the matter, in a deal that would bring together the manufacturer of Hot Wheels with the maker of My Little Pony.
Hasbro approached Mattel about a potential transaction late last year, and the companies have held on-and-off-again talks about a deal, the people said, asking not to be identified as the situation isn’t public. Details of how a transaction might be structured couldn’t immediately be learned. The talks may not lead to a deal, the people said.