How Warner Bros. Battled Its Way to No. 1 in Video Games
- Studio throws out script to outsell competitors in first half
- Batman and Gandalf join Scooby-Doo in new Lego Dimensions game
Hero characters Wyldstyle, left, Gandalf, center, and Batman, stand on the Yellow Brick Road during the gameplay in the Lego Dimensions video game.
Source: Warner Bros. Interactive Entertainment via BloombergBatman and Gandalf are fighting flying monkeys in Oz. Suddenly, Scooby-Doo comes to their rescue, racing down the Yellow Brick Road in the DeLorean from “Back to Future.”
No, it’s not some gamer acid trip, just the latest toy from Warner Bros. Interactive Entertainment. Lego Dimensions, which hits stores Sept. 27, lets players send dozens of characters including Superman, the Ghostbusters, Doctor Who and Wyldstyle, the Ninja from “The Lego Movie,” on a quest across 14 themed lands to stop an evil mastermind. The characters can use props from a similar mashup of films and TV shows -- Warner Bros. even struck deals with rival studios like Universal and Fox, which lent “The Simpsons” characters to the game.