Ron Johnson on the Progress of His J.C. Penney Remake
The chief of the department store chain gives a tour of a test store
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Johnson, who previously ran Apple’s stores, is sticking with his retail pricing revolution after a widespread backlash. He shows Diane Brady a mock store in Dallas.
When you were approached about the job, did you visit some JCPenneys?
Well, I have been in JCPenney quite a bit. When I go into Apple stores, you’re walking through malls. You’re always looking at the competition.
